Who We Are

Why We Paint Rocks isn’t just a book — it’s a leadership philosophy built on intentionality, clarity, and the belief that small acts shape big outcomes. It began as a call to action for leaders who are tired of performative leadership and ready to do the quiet, consistent work that actually builds trust, culture, and momentum.

From there, it grew.

Why We Paint Rocks BLACK speaks directly to young Black men — and to those who mentor them. It’s about identity, ownership, and the power of seeing yourself as the architect of something greater. It challenges the noise of culture with a message rooted in excellence, discipline, and legacy.

Why We Paint Rocks Like This explores the small, deliberate choices that unify people. It’s about the everyday acts — often overlooked — that pull teams together, spark creativity, and bring something beautiful into the world. In a divided time, this book reminds us that belonging is built, not assumed.

Together, these books form a movement. One that calls leaders to stop chasing status and start leading with intention — one small act at a time.

A collection of dark gray smooth stones with one bright orange stone in the center.

Meet the Author

Ryan J. Scott | Author of Why We Paint Rocks | Founder of RJS Insight Group

Dr. Ryan J. Scott is a combat-tested Army aviator, strategic advisor, and leadership consultant with over 23 years of experience leading high-performing teams across global, high-stakes environments. As the author of Why We Paint Rocks, he equips leaders with practical frameworks to drive culture, alignment, and execution. With a PhD in Public Administration and a track record of results under pressure, Ryan blends military precision, academic rigor, and real-world insight to help organizations thrive through change.

He is currently a fellow at the Georgetown School of Continuing Studies for Executive Leadership Coaching

  • Over two decades of leadership experience across sectors, building teams, guiding organizations, and helping leaders grow through intentional decision-making.

  • Focused on helping leaders and organizations embrace intentionality, build healthy cultures, and create meaningful, lasting impact.